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Natura Brasil – A Natural Beauty Line Based On The Fruits of Brazil

4 Jul

With all eyes on Brazil these days, not just for the World Cup, but also for its natural beauty and impressive luxury market, I thought it high time to introduce to our readers the fabulous all-natural beauty care product line called Natura Brasil.

 

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by Paige Donner

 

With the world’s eyes on Brazil during these final days of the World Cup soccer matches, I saw that it was high time to shine the spotlight on one of the great organic body care/ beauty product lines on the planet :

 

Natura Brasil

It’s extraordinary to realize that this product line, certified organic and established in 1969, can be the 5th largest organic personal product care company in the world, yet still be virtually unknown in the North American market.

 

A Few Facts And Figures

 

  • Natura Brasil’s total annual revenue – €2.18 billion  (R$ 7.3 billion).
  • #1 personal care product leader in Brasil.
  • 5th largest personal beauty care/ cosmetics line globally (organic).

 

Natura Brasil today produces body lotions, hand creams, makeup, hair care products, perfumes and personal care product accessories. Most of its range of lines are created around native Brazilian fruits and nuts that also lend health properties to the body. Examples are the celebrated açai, but also the Buriti and the nut we call the Brazil Nut, the castanha, as well as many other native Brazilian plants and fruits.

 

Founded in 1969 it is fair to say that Natura Brasil is a pioneer in the organic, chemical-free personal body care craze.

 

The company is founded on a business model of direct sales. Here in the US we are familiar with this through companies such as Avon and Mary Kay Cosmetics. To date, Natura Brasil counts 1.6 million representatives as part of their direct marketing sales force.

In addition to that, the company also counts over 7,000 collaborators in Brazil, Argentina, Chile, Mexico, Peru, Colombia and in France.

A few of the eco-responsible programs the company had adopted over the decades of its founding are certified carbon neutral enterprise since 2007, partnered with its supplier-producers in the Amazon to co-develop sustainable agricultural methods, use of organic alcohol in its perfumes ( a rarity in the fragrance industry) and sustainable packaging for its products.

natura brasil logo

Highlight Natura EKOS

 

This product line of Natura Brasil was launched in 2005 in France ; in 2000 in Brazil. It is emblematic of the company’s sustainability ethics and its devotion to organic ingredients and products.

 

natura brasil castanha ekos

Natura EKOS products act as product-ambassadors for all that is good about native and natural Brazil. The products celebrate the country’s natural richness and communicate about the native Amazonian culture’s deep knowledge regarding their region’s plants and fruits, sharing with us their hidden secrets.

 

Açai Berry Hand Cream – Natura EKOS Açai

 

Dreaming of soft, supple hands that smell deliciously berry fruity ? The Natura Ekos Açai Berry hand cream is your go-to hand care product. It hydrates for up to 24hours.

 

The açai berry oil used in its formula protects your hands from free radicals with its organic anti-oxidant properties. For best results, use it all the way to the tips of your finger nails. 77.6% of the formula’s ingredients are vegetal-origin.

 

For more information on this and other Natura Brasil EKOS products, visit NaturaBrasil.fr.

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GOING GREEN WITH DIAMONDS

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Brilliance Creates A Smaller Carbon Footprint By Using Conflict-Free, Recycled Metals While Producing Exquisite, Quality Jewelry

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Halo Split Shank Diamond Ring in Platinum

Earth Day is right around the corner! Celebrate this special day with a beautiful, eco-luxe piece of jewelry for yourself or for someone special from Brilliance. Although the terms eco-friendly and luxury may seem to be on opposite ends of the spectrum, they no longer are with Brilliance. We’ve included several selections that we think you’ll love and will make you look at jewelry in a new way!

Brilliance also offers Canadian diamonds and strictly adheres to the Canadian Diamond Code of Conduct, which guarantees every diamond in their inventory is mined and processed in an environmentally and socially-conscious manner. Their diamonds are hand-picked by gemologists and each can be traced back to the region of their origin.They are also manufactured in the United States by master jewelers.

By using recycled metals and conflict-free diamonds, combined with their specialized processes for creating luxury keepsakes, Brilliance produces the highest-quality jewelry, which is their hallmark.

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Pear Diamond Solitaire Pendant in Yellow Gold (1 ctw)

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Diamond Link Earrings in White Gold

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Sapphire Bangle Bracelet in Yellow Gold

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Trellis Sapphire and Diamond Gemstone Ring in Platinum
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Halo Diamond Preset Engagement Ring in Platinum (1 1/2 ctw)

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Scallop Diamond Eternity Ring in White Gold (4 ctw)
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Emerald Diamond Eternity Ring in White Gold (7 3/5 ctw)

 

 

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Dying To Be Beautiful

27 Oct

Peter Lamas shed light on the dangers of harsh chemicals hidden in common beauty products on October 22nd and 23rd, 2011 in Vancouver, B.C. At The West Coast Women’s Show

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As one of the leading international make-up artists and beauty experts in the world, Mr. Lamas began his career at Vidal Sassoon in NYC 30 years ago and quickly became a go-to for such classic beauties such as Jacqueline Onassis Kennedy, Elizabeth Taylor, Grace Kelly, Audrey Hepburn and Gloria Vanderbilt. Today the Peter Lamas brand is known worldwide for its line of 100% percent vegan, natural products with a cult following which boasts a number of beauty editors and celebrities.  Continue reading

Beauty In Nature – Spring Flowers

25 Mar

Few things are more beautiful than Spring Flowers. All natural, fragrant, fresh, colorful! God Bless Mother Nature…and Spring!

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